A new fashion phenomenon known as 'Hyunbaek-core' is capturing the attention of South Koreans in their twenties and thirties. The trend derives its name from a combination of the Hyundai Department Store brand and the popular suffix 'core,' representing a specific lifestyle aesthetic. This style centers on the image of a wealthy young woman who frequents high-end retail spaces without the necessity of making purchases, as she already possesses all desired goods. Beyond merely wearing expensive garments, the movement focuses on cultivating an effortless, polished appearance that suggests inherited wealth and social status. By adopting this look, participants aim to project an air of nonchalant luxury that has become increasingly popular across various social media platforms in the country.
Source : The Korea Herald
Photo : The Korea Herald


