A growing trend originating in South Korea involves websites designed to simulate the complete e-commerce experience without requiring users to purchase items. Known as dopamine sites, these platforms allow individuals to browse luxury goods, read reviews, add products to virtual carts, and input shipping details. Users can even track their orders, yet no payment is processed and no merchandise is ever delivered. While some might view these sites as a mere digital novelty, they replicate the psychological gratification associated with the shopping ritual. By removing the financial burden and the physical arrival of goods, these platforms cater to users seeking the excitement of retail therapy without the commitment or cost of actual consumption.
Source : Scroll.in
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