Official data indicates that Hong Kong welcomed more than 1.4 million visitors from mainland China throughout the recent National Day Golden Week holiday. This period, which commemorates the 1949 founding of the People's Republic of China, highlighted a shift in travel preferences among mainland tourists. Rather than focusing on traditional luxury retail experiences, many travelers are now prioritizing visits to scenic country parks and lesser-known local neighborhoods. These locations have gained popularity as trending spots for social media platforms such as Xiaohongshu, where visitors seek out unique photo opportunities and experiences. This trend reflects a broader change in tourism patterns, with travelers increasingly drawn to natural landscapes and authentic local settings over the city's historical reputation as a high-end shopping destination.
Source : Hong Kong Free Press
Photo : Hong Kong Free Press
